This article was designed to fulfill demands and requirements of serious durability while maintain an exceptional value proposition. Firenze, named after the Italian city of Florence, is tanned with dyes and finished with pigmentation, giving the hides a consistent finish. The hides are also tumbled and milled in order to provide a soft touch and feel. This article is protected as well with a coating that allows its uses to range from automotive to any high traffic seating areas. Color availability is in line with the current relevant trends and demands.